Mission
Trade should feel as simple as ordering from Amazon
Except this is B2B — with MOQs, GST invoices, escrow protection and block-level delivery.
India First
Every product, every seller, every rupee — built by and for Bharat.
Verified Only
No fake listings. No middlemen. Every supplier audited before onboarding.
Growth for Small Retailers
The kirana in a Tier-3 town gets the same catalog as a Mumbai chain.
Craft Over Quantity
Fewer, better SKUs. Real MOQs. Honest lead times. Zero surprises.
Timeline
How we got here
2023
The idea
Two founders realised India’s 6,247 blocks had no unified B2B marketplace.
2024
First 100 factories
Verified 100 factories across Mumbai, Surat, Ludhiana, Chennai, Ahmedabad.
2024
RFQ + Trade Assurance
Launched escrow-backed RFQ system — India’s first block-level version.
2025
₹28L+ monthly GMV
12,480+ retailers, 8+ verified manufacturers, 480+ cities served.
2025
AI Sourcing Assistant
Launched multi-turn AI assistant. CRM + Marketing suite for sellers.
Founding team
The people building it
AM
Arjun Mehta
Founder & CEO
Ex-IIT Bombay. Built B2B supply chain at Reliance & Udaan.
PI
Priya Iyer
Co-founder & COO
15 yrs in FMCG distribution. Scaled Marico’s Tier-2/3 network.
VR
Vikram Rao
CTO
Ex-Flipkart, Stripe. Loves clean APIs and MongoDB indexes.
NS
Neha Sharma
Head of Supplier Success
Onboarded 500+ MSMEs. Runs the factory audit program.
Backed by
Investors who believe in Bharat
Peak XV Partners
Elevation Capital
Blume Ventures
Angel Fund India
Info Edge Ventures